I still remember the day I was introduced to Pinterest. I worked at a local school and every morning, for 30 minutes or so, we would let some of the kids use the computer lab. Since all they did was sit and play on the computers, that meant all the adults got to as well. I spent so many hours pinning dream weddings (even though I was married already), adorable outfits, nail polish colors and houses with water slides from the master bedroom into the pool room. Time well spent. What I didn’t realize at the time is that Pinterest was quickly turning into one of the top places to grow your online business. As online business has grown, so has the demand for people to pin professionally. Curious how you could start a side hustle as a Pinterest virtual assistant? Lemme break it down…
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Why is Pinterest booming so much?
Let me use myself as an example. Pinterest is a search engine, right? Similar to Google but visual and brings in more traffic to my website every month. If people come to my website/blog, I am more likely to bring in more income as more people will see my products/services and read through my posts.
Win for me.
However, online business owners genuinely have their hands pretty full creating content like training, blog posts, courses, or working with clients. We don’t always have time for creating new, pretty pins on Pinterest or pinning our pins to different boards.
Online business owners are desperately seeking people to manage their Pinterest accounts so they can put their focus on other things.
What does a Pinterest Virtual Assistant do?
There are several roles that a Pinterst VA could take on. For starters, they can help businesses make their Pinterst profiles more searchable, clean them up and make them more visually appealing.
Pinterst VAs will also often create pretty pins for a business owner’s blog post, YouTube videos, freebies, or products.
Have no clue how to do that? Don’t stress, there is a website called Canva that can just about do it all for you! You can also grab this FREE Pin Starter Kit to get good ideas on what time of pins get attention.
The VA is also responsible for scheduling and pinning a business owner’s pins to Pinterest. They do this in order to help bring in more clients. If this is all totally new to you, grab this free printout to learn more about how to bring in the perfect client.
How much can a Pinterest VA make?
If you are thinking about starting up a Pinterest virtual assistant side hustle, it’s important to understand your worth and how to price your services.
First and foremost, be sure that you have a basic idea of how to run Pinterest for a business. Here’s a free training to get you started.
On average, new VAs can expect to make around $15 per hour, but of course, you can increase your pricing as your skills improve and you have established yourself.
Another option is to create packages or bundles based on the services you offer.
So, how do you get started?
The quick breakdown of how to get started promoting yourself as a Pinterest VA looks a little something like this:
- Understand how to pin for business
- Implement strategies on your own Pinterest
- Decide on a pricing point and packages
- Find smaller online business owners and drop them a pitch on how you could improve their Pinterest (you can start on LinkedIn)
- Collect data to prove your capabilities for growing a Pinterest account and begin gathering more clients
- Increase your pricing point
A Pinterest VA was actually the first official hire I made in my own business. I hired a friend I knew, taught her my strategies and how to create pins and in less than a week she had the hang of things.
You will only be limited by your belief in yourself!
Learn your stuff
First things first, before you can start promoting yourself as a Pinterest VA, it’s important to have a healthy understanding of how to be successful with Pinterest. My top recommended course for this is Pinteresting Strategies. The pinning techniques that Carly shares in this course are ones that I implement into my business today. However, I have also combined mine with automatic pinning through a platform called Tailwind.
It can seem overwhelming, but if you already have a Pinterest set up yourself, you can start to implement the strategies in the course as you learn them to better improve your understanding.
Find your people
Chances are if you are on platforms like Pinterest, Instagram and Facebook then you are probably already following people who could take advantage of your service.
Seek out anyone with a Pinterest, blog, product or service.
When you reach out with helpful tips or advice, make it clear that you already know what they are all about or what their products are. People are going to be a lot more interested in working with you if you show a genuine interest in the success of them and their business.
This job is for you if…
If you already have a basic understanding on how Pinterest works, I promise you, it doesn’t take much more to understand how to make it work for a business.
Yes, there is a small investment involved in order to better learn how Pinterest works, but Carly’s course is crazy affordable and you can take advantage of the freebies I have shared as well!
Bottom line, if you are looking for a side hustle that:
- You already know and understand
- Allows you time to be creative
- Is something you can do on your own time
- Gives you the freedom to work as much or as little as you want
- You can do from anywhere (home or on the road)
Then this is a great side hustle for you! Start with Pinteresting Strategies, get a basic understanding, and then start seeking out jobs!