How to Start Your Own Business: the Best Tips from Successful Female Entrepreneurs

How to Start Your Own Business: the Best Tips from Successful Female Entrepreneurs

There has been a serious explosion of entrepreneurship and I am loving it. A huge movement of power, goal setting and success is currently taking place and taking everyone along for the ride. From huge success stories to that of Chip and Joanna Gaines, to those people taking their talents and opening their own Etsy stores. Success takes serious commitment; author Angela Buckworth even took the time to study just what it is that makes people who succeed different from those who don’t. She write all about it in her book, Grit: The Power of Passion and Perseverance. Today I want to take a look at specifically what women are doing to stand out in the wide world of business, how they are turning their passions into paychecks and what struggles they went through to get there.

At the end of this post you can read about each of our unique female entrepreneurs and the businesses that they are running. This entire post is based off their own personal stories and experience and laid out to help you success.

Start with your passions.

A lot of people believe that you cannot create a career from your passions. However, people who begin their own businesses usually feel extreme passion toward some thing or some idea that they have.

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This is crucial, because when things get hard, you have got to be able to remind yourself of just how much passion you have to make this dream true. The funny thing is, sometimes other people have to make you aware of this passion.

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“I’ve always been into makeup and love doing it. I started with doing my makeup and posting random pictures online and then it turned into people asking me to do their makeup for their weddings.” – Cortney

Check out Cortney’s Instagram feed here.

One of the best books I have ever read that can help you sort out your natural talents in order to find what types of careers might be right for you is, StrengthsFinder 2.0. Each book is designed to be detailed to each reader. I am a very self aware person, but as silly as it sounds, a lot of my strengths, I never realized were actually strengths. This book helped show me that my love for learning was actually a huge strength. Go figure.

Check out some other small business owners here!!

Before you start: get smart.

When you have a brilliant idea in your mind and you have that fire, passion and excitement built up make sure you keep your feet on the ground long enough to get your idea off the ground. It’s so crucial to do your research before you start making any major steps. It might be hard to hold off, but it is necessary to take the time and effort to give your business a good, solid foundation to stand on.

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“He asked for my business plan, and I told him I didn’t know what that was (embarrassing). I spent the next 72 (pretty much sleepless) hours figuring out what it meant and then writing one.” -Nicole

Even if you have a college degree and tons of training, there are probably still some things you still need to learn. In Nicole’s case, she had already been working as a hairdresser for 5 years before she decided to open her own salon. She knew her stuff, but to be successful at running her own salon, she needed to learn the business side of things. That’s what she did.


A plan for your business is not only necessary, it’s extremely helpful for you to keep your focus and stick to your goals for the future.

female entrepreneur, how to run your own business, small business start up, own business, women in business, women entrepreneurs, entrepreneurship, how to be successful“My 5-year plan is to helpfully open up a stationery boutique… There really isn’t anything like that on this side of the cities. It will be nice to have a place for clients to meet me, instead of always meeting at coffee shops.”

Follow Ollie Designs on Instagram!

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Get funded.

So often, people with a business idea have the passion to start but sometimes miss out on the patience of what it takes to actually get started. In creating a business plan, you have got to chart your expenses and plan for how much you will need to get your idea up and running. There is a distinct difference between the businesses that get their finances together, and plan every detail versus those that don’t. Often it’s a make or break difference. Depending on what your business idea is, this funding can be wildly different. You may just need to save up for a few months or you may need to start applying for serious business loans.

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” I saved up as much money as I could to invest in the business, at least enough to keep me afloat for a year. Now with steady work coming through, it’s been a challenge to figure out what’s the best way to do certain things without spending a ton of money.”

Remember, this business will not just fall into your lap. There will be setbacks, and you never know where they will come from or when they will happen. It’s crucial that you keep your goals in mind and don’t give up. For some serious goal setting help, check out The Best Planner to Organize Your Whole Life.

Get My Fun Sized Budget Bundle

Don’t let the money guide you.

Running your own business definitely has the potential to have a huge payout and while being able to make money from you business is huge, it should not be your biggest driving force.

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“Since I had no experience running a business, I decided to use this guideline for making decisions: Is it the right and fair thing to do? If it is, I do it, even if it doesn’t financially benefit me. I feel like that alone has caused it to be successful.” – Nicole

 

I’ve tried this myself when running my blog and for too many months I exhausted myself trying to do things the “right way” to make money. As soon as I said, “Forget it, I’m going to do it my way, the blog success took off!”

Be sure to make smart, wisely planned choices, but sometimes you have to listen to that voice that tells you what is best instead of focusing on how money might be affected. There are also those stories of people who left the steady, well paying job and placed a bet on themselves, like Kelli.

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“I’ve been a freelance designer on the side for over 10 years. I started Ollie Designs Fall of 2015 while still working at my previous job. Then I took a leap of faith and left “the corporate world” and started the business full-time January 1st, 2016.”

Just like money shouldn’t be your guiding force, it’s also something that you don’t want holding you back. If you have had to take out loans in order to get yourself off the ground, make sure you are making wise, strategic moves to get those debts paid off. When it came to her own salon, Nicole spent years working other jobs and taking home less pay than her part time high school receptionist in order to pay back every time of borrowed money.

Financial Recourses

Pay off $6,000 of Debt with the Snowball Method

Sinking Fund: Tips for Beginner Budget and Debt Payoff

Target Hacks: How I Made Money at Target

Never stop learning

Life, technology, and business are always growing and changing. Don’t be afraid to change or grow with them in order to continue in the right direction. For Courtney, after starting her own YouTube channel and getting more and more questions from social media followers about her makeup, she decided in order to be taken more seriously as a makeup artist, she had to learn even more.

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“I was super not confident in my skills at that time so I went to makeup school so I felt better about doing weddings.” – Cortney

Having people requesting her makeup services for their weddings was a huge step in the right direction, but to keep moving forward, it was necessary to make sure she was giving others her absolute best.

You will want to quit.

After 6 months of blogging, I hit a major wall; I wanted to quit. Naturally, I took to the internet for help. I was thrilled to find this helpful video from Marie Forelo.

Burnt Out vs. Time for a Change

When you have a female entrepreneur who started a business from the ground up and has seen such huge success as to be invited on Oprah; you listen to what she has to say. Burnout is a very real thing, but it’s also quite possible you need some serious change in your life. I promise, it’s not just me and Marie that have had this struggle.

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“I had a time where I thought where is this going? Why do I keep doing this? Do I love it like I used to love it? But I told myself consistency is key and from now on I am determined no matter where this goes consistency is key. I hope to just become someone people can count on.”

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“There were nights I would sit and cry inside the half built salon because I was scared I had made mistakes and wanted to be done with it all. It was too late to back out though. My only choice was to make it work.”

Keep trucking

What do all of these women have in common? They don’t regret a thing. You will ultimately face some serious hard times, but if you know this is your passion, this is where you’re meant to be, then you have got to keep at it. Thank you so much to our awesome entrepreneurs, and you can read all about them right here!

The Leading Ladies

About Nicole

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Nicole opened Onyx salon 10 years ago in 2007. “I had been doing hair in salons for 5 years when I had the idea to open my own. I was unhappy in the place I was working, and had the idea to create a modern salon in which all stylists were self employed. I had a fire and excitement in my gut and knew it was what I had to do, even though I had no idea how. I was a single 24 year old girl, with no schooling besides cosmetology school, and had no training in anything having to do with running a business, but I wasn’t going to let that stop me.”

 

About Cortney

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Courtney slowly started her own YouTube channel back in 2010 and is now working as a makeup artist for proms and weddings and doing online tutorials for all her viewers. Check out her channel here: The Cort Report “I love helping women learn how to do makeup for their face. I find that people love to watch videos of people doing makeup but have a hard time doing it on themselves. I would love to help in that section of makeup too! Not only can I do a makeover on you but I want you to learn how to be a pro yourself.”

 

About Kelli

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Kelli runs her own graphic design business that she named after her adorable pup, Ollie Designs + Papeterie, specializing in custom stationary design. She has her bachelors degree in advertising and has experience in marketing and graphic design. “My goal in starting this business was to alleviate the stress couples’ experience when tackling the task of “wedding stationery”. Everyone wants their invitations to be unique and different. Many clients try to avoid using an online vendor because they’ve seen so many of the same invitations come through the mail. However, when they try to take on the daunting task of DIY, figuring out the details becomes overwhelming which then takes away the excitement of it all. That’s where I come in! I like to meet with clients and establish a connection so I can make sure that I am delivering exactly what they want.”

My Recommendations

Time and Money Savers

$5 Meal Plan – The $5 meal plan was created by a busy mother of 4 for other busy mother’s out there. Get access to healthy meal plans that take all the guess work out of what to make for your family!

BeFrugal – Be Frugal is an online resources for the best coupons around. In stores, online or in restaurants.

Dosh – Dosh is an app that links up to your credit cards (or qualifying debit cards) and gives you money back on purchases you make. It works like other cash back apps by refunding you money on qualifying purchases. Only you don’t have to keep track, it scans discounts and gives you money back automatically!

Declutter – Decluttr is a super easy online way to sell your unused things to get the maximum amount of money!

Fun Sized Budget Bundle- My very own customized budget bundle. Including your basic budgeting printouts, debt payoff sheets as well as savings and vacation planners!

IBotta – IBotta is a totally free app that pays you $10 just for signing up. With this app you can get paid for the things you already plan on buying!

Love and Money – Online courses to help couples and family get finances together in order to stay together!

Paperless Home – The paperless home guides you step by step through how to start creating a home where all of your most important information can always be in one place and always at your finger tips!

Simplify + Planner – Abby Lawson from Just a Girl and Her Blog has a great and inexpensive planner to help you get intentionally organized. Starting a blog can be very overwhelming and getting a little organized can go a long way.

Target Debit Card – If you shop at Target as much as me, you should definitely get in on the debit card if you haven’t already. All it does is remove money from your regular checking account like a regular debit card, but saves you 5% on your purchases every time you use it!

Best of Blogging

Blue Host – Blue Host is my personal hosting site that I have used since the beginning of my blog. Check out my easy step by step guide to get yourself all set up: How to Start a Blog. The best part is, you can get started for as little as $3.95 a month!

Building a Framework – Building a Framework is the best course for getting a new blog up and running. I purchased Building a Framework early on in my blogging career and it completely changed the way I blogged. Abby teaches everything from how to start to how to start making a profit.

Food Blogger Pro – Food Blogger Pro is a terrific online course you can take that was created by the creators of Pinch of Yum. They have seen tremendous growth from their food blog and share all their knowledge with you to help you succeed as well.

JetPack – Jetpack offers so many features to keep your site safe and secure. With backups, site monitoring and spam protection.

Linqia – Linqia is a great way to start working with brands. You fill out your profile and the brands come to you!

MailMunch – MailMunch helps you to create visually appealing e-mail opt in forms to help get people signed up for your e-mail list!

MyTheme Shop – A huge variety of WordPress themes to help you find the perfect look for you blog.

Optin Monster – Optin Monster is the perfect way to help get subscribers to your e-mail list. You can easily creat friendly pop ins that encourage readers to sign up for more!

Pitch Perfect Live – Pitch Perfect is a course I took hosted by successful blogger, Jenny Melrose. She will walk you step by step through how to pitch to brands and what to do once you’ve got them.

Share a Sale– Share a Sale is a great place to find a ton of affiliate programs that fit your niche.

Tailwind – Tailwind is a great scheduling tool to help with your Pinterest posting and Instagram sharing. It takes a lot of time and guesswork out of building your social media so you can spend your time doing other things.

ThemeIsle – ThemeIsle has a huge variety of WordPress themes. You can choose a theme or even sign up for a membership to get 100% access!

WooComerce – The best way to sell your products for an online shopping experience!

WordPress – I have used WordPress from the second I created my blog and have not been let down once. They have a huge variety of themes that are easy to use so that you can be unique without being over-the-top!

Don’t Forget to PIN This!

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12 COMMENTS

  1. Mandi | 4th Dec 17

    Great perspectives. Love that the businesses are varied (like not all in one niche). I think it for sure takes grit and perseverance to make it work.

    • heartsoulwhole@gmail.com | 4th Dec 17

      Absolutely. They are three very different women who have taken totally different paths and each one has so much to offer.

  2. Brittany | 4th Dec 17

    Thanks for such great tips. As a new blogger of less than 30 days, I really needed this advice. I’m going to start incorporating it right away.

    • heartsoulwhole@gmail.com | 4th Dec 17

      Oh great! Well, I’m glad you benefited from it! Hope your blogging journey continues onward and upward!

  3. Blu | 4th Dec 17

    I think the funding is what makes me get in my own way. These aren’t things we grow up learning so as an adult it can be intimidating. Thank you for the reminder 🙂

    • heartsoulwhole@gmail.com | 4th Dec 17

      Absolutely! Remember…you got this!

  4. Tanvi Rastogi | 4th Dec 17

    These are such great tips. Interesting to see different point of views. Also, good motivation to keep at it …

    ❥ tanvii.com

    • heartsoulwhole@gmail.com | 4th Dec 17

      I’m glad you enjoyed it!

  5. Jordan Nelson | 4th Dec 17

    It’s frustrating how money puts a value on things. Your passion should be your fulfillment. Great advice.

    • heartsoulwhole@gmail.com | 4th Dec 17

      Glad you think so!

  6. Rye Santiago | 7th Dec 17

    I’m not an entrepreneur (at least not yet), but I always tell people to start from their passions just as you said. It seems like a no brainer but people still make mistakes here. If you want a business that will grow with you, it better be something that tugs at you.

    • heartsoulwhole@gmail.com | 7th Dec 17

      Absolutely! It’s so great to see so many who follow that pull!

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